Trademorphic Characters

edited December 2019 in creations

Bibendum is the French name that in English refers to the Michelin Man or Michelin Tyre Man, the official mascot of the Michelin rubber company. He is drawn to resemble a person or thing made from tires although they also bears a striking resemblance to this parka. Bibendum was the creation Édouard Michelin in 1894 Lyon Universal Exhibition who said “with arms it would make a man.” But Bibendum was […]

The post Trademorphic Characters appeared first on Print Magazine.


Sign In or Register to comment.